Local Execution. Global Expertise.
We equip our partners and clients for success through best-in-class business solutions.
Our Core Services
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Business Consulting
Building on three decades worth of experience in consulting and project management, we offer comprehensive services that cover a wide array of industries. We’re proud to help shape and improve how our clients structure and manage their business.
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Market Overview Analysis
Our team undergoes market scanning to identify market sizes, growth trends, potentiality and segmentation. Partners are provided with viable go-to market and pricing strategies to ensure client products maintain competitiveness in the market while delivering maximum profitability.
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Strategy & Planning
At Sericom, we combine our insights and skills to transform your processes and strategies, and in turn, your company. We examine what organizations are doing to stay relevant and competitive in this fast-paced world, and which ones are doing it best. We then strategize using smart tools and global resources in order to understand the implications of every choice our clients can make.
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Marketing & Brand Management
The team will recommend the necessary activities and methods for promoting the product or service. Our partners will receive a detailed account of all proposed activities, timing, and budgeting requirements. Marketing activities will be implemented and their success will be evaluated accordingly.
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Business Development
At Sericom, we drive business growth by identifying new market opportunities, cultivating strategic partnerships, and supporting channel expansion. Our approach is rooted in deep industry knowledge and an extensive network, enabling us to connect our clients with the right stakeholders, distributors, and decision-makers to unlock scalable, long-term value.
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Sales Forecasting & Market Modeling
Our team understands that an accurate sales forecast or model is a prerequisite for an effective planning process ad serves as a foundation upon which important decisions are based. Regular forecasts are used to help implement strategy and planning for the market. We also are experts in acquiring extensive market data and have experts who mine this data and can create in-depth reports.
Auxiliary Functions.
Helping businesses grow for over 30 years.
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Streamlining the movement of goods from origin to destination through end-to-end planning, warehousing, and transportation solutions. Sericom ensures efficient supply chain operations with a focus on cost control, visibility, and timely delivery.
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Optimizing in-store and omnichannel retail performance by overseeing staffing, store layout, inventory control, and customer service protocols. Sericom supports retailers in delivering consistent brand experiences and driving operational excellence.
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Crafting impactful in-store and visual merchandising strategies that maximize product visibility and influence buyer behavior. Sericom delivers end-to-end merchandising—from planogram development to field execution—to enhance consumer engagement.
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Ensuring seamless distribution of products across all channels through well-coordinated networks and fulfillment strategies. Sericom offers reliable market coverage and tailored delivery models to meet client-specific distribution needs.
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Bringing brands to life through targeted, experiential marketing initiatives that create emotional connections with consumers. From launch campaigns to in-store promotions, Sericom executes activations that build awareness and loyalty.
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Managing the design and execution of marketing materials, packaging, promotional assets, and physical displays. Sericom delivers high-quality production services that align with brand standards and market objectives.
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Helping brands reach travelers mid-journey through curated in-flight retail programs. Sericom connects products with airline sales channels, opening new opportunities for visibility, discovery, and revenue at 30,000 feet.
Our Process.
Our process has been put to the test for the last three decades, resulting in steady and consistent growth for our clients and the communities in which they do business. Our objective is to serve our clients’ needs, and we achieve this by providing best-in-class service at all levels of the company.
Data Gathering
The team will evaluate the market relative to the product or service, and provide the necessary information regarding the consumer and the competition.
Market & Consumer Evaluation
After a careful analysis of the market and the product, the team will draw conclusions regarding the positioning of the brand/business and formulate a market strategy.
Managing Logistics
In the case of a product-focused business, thorough step-by-step assistance will be provided from factory to shelf. This includes providing client with proper information & background, tracking shipments, assistance in clearance, and assuring that the product is properly displayed.
Marketing Strategy
The team will transform objectives and strategies into concrete activities, establishing sales targets and outlining marketing activities to achieve those targets.
Implementation
Marketing activities will be implemented and their impact monitored. Periodic re-assessment of market and adjustment of marketing objectives and strategies will be made.
Market Feedback & Updates
Ongoing and in-depth analysis will be provided as well as pertinent political and economic updates.
